Lieu Commun • Agence digitale www.quellemain.lieucommun.com
Mutt • Culture augmentée www.mutt.fr
Bic & Tipp-ex / Action twitter #MiniDictées
Fâché(e) avec votre sommier ? Tweetez entre 0h et 3h du matin le hashtag #JeNeDorsPasCar… L'auteur du tweet le plus inspiré gagnera notre meilleur sommier et les chanceux des bons d'achat Dunlopillo de 100 euros.
OPEL MOVANO - BANNERING
EUROBEST DIGITAL : BRONZE
THE FIRST VAN THAT CARRIES YOUR STUFF ACCROSS THE WEB
To promote the Opel Movano Van range, we created the Movano FileMover: a banner that is both useful and innovative. Working just like websites such as YouSendIt or WeTransfer, the banner allows to upload up to 2 GigaBytes of file in the rear of the van and send it to someone… who’ll then receive an email to download the file and learn about the Movano Van range. Simple, practical and spot-on target.
NIKE - The first online marathon (Layout)
The Online Marathon is a website featuring a digital runner whose steps will be fueled by online ‘likes’. With 1 like equaling 1 meter, this digital runner will need 42,195 likes to complete the marathon. To turn this website into a buzzing event, the online marathon will start at the exact same time as the real Olympic Marathon in London, hence setting an exciting goal for the user community: finishing the online marathon before the first human runner finishes the real, offline marathon in London!
And that means collecting at least 42,195 likes in less than two hours!
KEYTRADE BANK - Online Banking
the first «shazamable» radio campaign
Just Shazam a Keytrade Bank radio spot and get the latest offers from the most innovative online bank in Belgium right on your mobile device. The fastest way to open an account or receive information.
Les restes du cœur
SAMU SOCIAL - Les restes du cœur
The fridge of McCann Lowe was full of leftovers after the Christmas & New Year festivities. It was a shame to simply throw them all away... So we organised our own leftovers auction online for Samu Social (Les Restos du coeur). An organisation that gives food and helps homeless people.
DELICHOC - The Pixel game
How to build brand loyalty for Délichoc through online games and incentives. Find the crunchy sugar pixel in a Délichoc chocolate bar divided into thousands of pixels. Every participant has three chances (3 pixels) per day to find it. Weekly prizes, hiding under the pixels, include an iPad. Results: 143,114 pixels bitten in 12 weeks.
LIVE LIKE A MAN
How to encourage the target of Biotherm products to activate their social networks to win a trip to New York with their friends. "Win a trip to New York and live like a man!"
Make your bags for a weekend in New York with Biotherm products. Go on the site, enter your suitcase -- though not before dragging and dropping three friends (via Facebook for example) that you choose to go with you. Place your bag on the luggage carousel to enter the competition with all the other bags. Once the countdown is over, the carousel stops and picks the winning suitcase.